Sometimes as small business owners we get stuck in our own heads. It is so important to get out of our own heads and look through someone else’s lens. Our viewpoints are limited because of our experience. We can open up our mind and open up our perspectives by looking at a problem through someone else’s lens.
For instance, what would Steve Jobs do? When you are trying to solve a problem think of how Jobs worked and his creative capabilities. What would he do in this situation? If not Steve Jobs, then who is someone that you might look at and consider a model or mentor? What would Walt Disney do? What would Mark Zuckerberg do? This is a great tool for opening your mind.
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